I’m curious to know who out there is currently using LinkedIn groups to generate leads? I’ve been seeing a lot of buzz the past few months about this. Everyone is talking about using personal connections on LinkedIn to drum up real leads. Creating groups tailored to different individuals and their needs/interests and then catering to those individual groups seems to be going a long way to translating into dollars and cents.
Has anyone had any success using LinkedIn groups to generate leads? Does this live up to all the hype?
I’d love to hear your opinions – I’m getting plenty of crickets and a lot less feedback!