J&S Tech Designs - Blog

Email Marketing for Small Businesses

​Every different type of small business will require a unique marketing strategy. One tried and true avenue that has consistent benefits across multiple business types is email marketing. There are a multitude of approaches to email marketing. The main goal is to decide what it is that you should be accomplishing with your email marketing campaign and then develop an action plan to execute those goals.

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Consultants: The Importance of Being an Expert

​As a consultant, you’ll run into situations nearly daily where you are meeting new people who want to hear about what you do. I get questions regularly on topics that I consult on. Many times these conversations come up on the spot and out of a normal business environment.  So, what do you do when you’re approached, totally unprepared, and you have to talk about your business out of the blue? Do you know your business well enough that you can stop whatever you’re doing and come up with an intelligent informed conversation? As a consultant, this is a must.
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